UserTesting, a leading provider of human insights, has been granted U.S. Patent No. 12,242,515 B2 for its groundbreaking artificial intelligence-powered intent customization technology. This innovation allows organizations to adapt AI-generated insights to their industry-specific terminology, enabling more relevant and actionable data without compromising global consistency.
The newly patented technology represents a significant advancement in UserTesting’s Custom Insights feature, which allows businesses to refine AI-generated insights using their own industry-specific language. Powered by machine learning, the innovation offers several key benefits:
Relevance: AI intent labels can be dynamically adjusted to align with the language used in a specific industry, surfacing more pertinent insights.
Consistency: The technology ensures consistency across teams by establishing a shared language for experience research, making insights easier to interpret and apply organization-wide.
Clarity: Key moments in video feedback can be pinpointed and analyzed with greater ease, providing a more in-depth understanding of customer experiences.
Ranjitha Kumar, Chief Scientist at UserTesting, highlighted the importance of this technology: “Handling the tedious parts of your job and increasing the speed to insight is one of the best uses of AI. Every company thinks and talks about customer experience (CX) in their own unique way. ”
This patent marks another milestone in UserTesting’s mission to provide businesses with more personalized, relevant, and actionable insights. By leveraging AI to fine-tune experience research with industry-specific terminology, the company empowers organizations to stay ahead in an increasingly competitive landscape, making it easier to understand and respond to customer needs in real time.
About UserTesting
UserTesting is a leading provider of human insights that enable organizations to make data-driven decisions based on real customer experiences. Through its platform, businesses can capture and analyze authentic user feedback, helping them to enhance their digital products and services. The company’s AI-powered tools, including the patented Custom Insights feature, streamline the process of gaining relevant insights, offering a powerful solution for businesses seeking to improve customer experience.